Tobacco & Luxury Cigarettes

Debonaire Cigarettes

The cigarette for Leonida's fake elites and faded Hollywood burnouts. Debonaire is the official scent of class, cancer, and condescension.

Target Audience
The Platinum Set

Overpriced smokes for washed up models, crooked CEOs, and anyone trying to cosplay as old money royalty.

Market Vibe
Pure Performance

Less about the nicotine, more about the sleek silver case you pull out during a yacht party or rooftop gala disaster.

Luxury Angle
Privileged Smoke

Tastes like privilege and death. A hit at private poker games and overpriced divorce settlements across Vice County.

The Aesthetic of Addiction

Debonaire Cigarettes is the tobacco label for those who look down on Redwood smokers. In a state obsessed with image, Debonaire sells a sophisticated lie: that cancer can be elegant if you pay enough for it.

Dominating the skylines of Vice County's posh districts, Debonaire's ads target those desperate to forget their mounting credit card debts. Whether it's a backroom business deal or an influencer yacht meltdown, a Debonaire is the essential accessory for those who value style over life expectancy.

Visual Impact Log
Caught in the high life of Leonida:
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Trailer 1: Rooftop Gala

Debonaire advertising featured prominently moments before a high profile influencer brawl erupts on a luxury balcony.

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Trailer 1: Casino Balcony

Protagonist observed lighting a Debonaire while scoping out a high value mark for a potential robbery at the casino.

Market Ecosystem

Other brands fueling the Leonida facade:

In the real world, Debonaire Cigarettes is a generic GTA parody of high end or "classy" tobacco brands like Lucky Strike or Davidoff.

Last updated: February, 2026