Ponsonbys
Haute couture for Leonida’s power-hungry scumbags. Ponsonbys is the ultimate visual marker of wealth, arrogance, and a complete lack of financial impulse control.
Serving Leonida’s 0.1% with suits, watches, and shoes that cost more than most citizens' entire apartments.
Step into a temple of class warfare where the staff scoffs at your credit limit and the air reeks of smugness.
The favorite boardroom-to-ballroom label for corrupt politicians, trust-fund influencers, and washed-up movie producers.
The Gospel of Status
Ponsonbys is the epicenter of old-money snobbery in Vice County. In a state where looking wealthy is a survival tactic, Ponsonbys provides the 'Blood Money Collection'—the official threads of Leonida’s financial parasites.
The brand thrives on exclusivity and the smell of class warfare. It’s a favorite spot for art gallery money laundering and discreet high-end fencing operations. If you want to disappear into the upper echelons of Leonida’s elite, Ponsonbys has the threads to match your most expensive delusions.
Storefront featured prominently as the backdrop to a high-speed urban getaway through Vice County’s shopping district.
Protagonist observed blending into an elite VIP social event while scouting marks for a potential jewel heist.
Lifestyle Ecosystem
Other brands fueling Leonida's high-life:
In the real world, Ponsonbys is the long-running GTA parody of high-end department stores and luxury retailers like Givenchy and Saks Fifth Avenue.
Last updated: February, 2026